Rumoured $99 Nexus tablet meant for emerging markets like India?

A new set of rumours relating to cheaper Nexus tablet has appeared online and they suggest that Google and Asus want to aim the tablet at emerging markets. It would mean that markets like India would be first to see the tablet, which is repeatedly being touted for a CES 2013 debut.

Digitimes adds:

The sources said O-Film reportedly started shipping products for the Nexus 7 in December 2012. GFF technology will help cut production costs for the lower-priced Nexus 7 as well as make it thinner, added the sources.

The report also adds that Google is aiming to ship 500,000-600,000 units of the tablet in the first quarter of next year.

In addition, Digitimes cites some market observers, who claim that making $99 tablet might not be feasible for Asus and Google, and the companies might release this cheaper Nexus tablet for around $129-$149. These market observers also add that the tablet will most likely be not released until second quarter as the first quarter is a slow purchasing period.

To remind you, this cheaper Nexus tablet is expected to feature Android 4.2, 1GHz, 400MHz Mali GPU, 7-inch  1024×600p display,  1GB RAM, 1MP front camera and a microSD card slot.

Launching a $99 or even $129 Nexus tablet in a market like India would certainly be a great strategy for Google as well as Asus, as the Indian market is already full of cheap Chinese tablets and they are being sold. So, this $99 will give consumers an opportunity to get a decent entry-level tablet at a decent price, and Google would get thousands of more tablet users with certified Google experience tablet in their hands.


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