Skyhook report confirms Developers' problems with Android Market
Well, Developers are seriously not happy with the current state of Android Market. I hope Google is working towards it in the next Android update.
Skyhook has come up with a survey after talking to several devs about their experience with Google’s Android Market.
Key Findings of the survey:
1. 57% of developers said they are not satisfied with their profits on Android.
2. 90% of developers reported individual app downloads of 10,000 or under on Android.
3. 52% of Android developers’ apps were downloaded fewer than 5,000 times.
4. Developers are concerned that Google Checkout contributes to their low download volumes.
43% feel that they would sell more apps if Android used a carrier billing or another simpler billing system.
5. 82% of those surveyed feel that the design of the Android Marketplace makes it difficult for
apps to be noticed.
6. 68% of those surveyed are somewhat or not likely to put further work into their apps, compared to when they first released their app.
57% of developers are not satisfied with their profits on Android; only 4% reported being very satisfied.
Download volumes on Android are extremely low on average. 90% of respondents’ apps had been downloaded fewer than 10,000 times Android, and 53% of developers’ download volumes were under 5,000. Fewer than 10% of developers have seen over 10,000 downloads of an individual app.
Low download volumes on Android can be in part be attributed poor app discovery functionality in the Android Market. Apps are often buried in the market after their release and rarely seen by consumers. 97% of developers reported their highest download volumes occurred in the first six months of release.
82% of those surveyed feel that the design of the Android Marketplace makes it difficult for apps to be noticed. Often, apps will be released and quickly buried by other apps, and difficult to find again.